Daily Mentor
BRAND STRATEGY
BRANDING
ILLUSTRATIONS
MARKETING COLLATERAL
WEBSITE DESIGN
SOCIAL MEDIA
Daily Mentor is a coaching and mentorship brand founded by Davie Fogarty, the youngest Australian Shark Tank judge and a leading eCommerce expert. His mission is to inspire and guide 7-8 figure brand owners, helping them scale their businesses with clarity and confidence.
Our challenge was to translate Davie’s bold, energetic, and playful personality into a visual identity that not only reflects his enthusiasm but also deeply resonates with ambitious entrepreneurs. Rooted in empathy, our approach centered around understanding the challenges Davie sought to address—burnout, relentless hustle, and the need for strategic guidance.
We crafted a high-energy, custom illustration style to inject personality into the brand while maintaining an authoritative and aspirational tone. Every element, from the color palette to typography, was meticulously designed to align with Daily Mentor’s core values, ensuring a sense of motivation and connection within the entrepreneurial community. The result is a visually compelling and strategically aligned brand identity that captures Davie’s vision, creating an engaging platform that empowers entrepreneurs to push boundaries and build impactful, consumer-driven brands.
BRAND ILLUSTRATION
During the creation of custom illustrations for Daily Mentor, our focus was on ensuring a visual narrative that seamlessly aligned with the brand’s identity and goals. We carefully considered elements that would reflect Davie’s vision, including the brand’s core values, target audience, and the unique challenges it aimed to address.
Each illustration was thoughtfully crafted to convey not only the brand’s professionalism but also its approachability and commitment to excellence. These custom illustrations were not just images but an integral part of the brand’s storytelling, serving as a visual bridge connecting the brand’s mission with its audience.
